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France

MV2 Conseil

BACKGROUND

  • Founded 1975.
  • 125 full-time Employees.
  • In the "Top 5" of the French Market Research Companies.
  • Member of ESOMAR.

COMPANY RESOURCES

Full-service company with:

  • 1,200 interviewers country-wide.
  • Eight area supervisors.
  • 200 CAPI.
  • 420 computer assisted lines phone room (CATI).
  • First company in France to be ISO 9002 certified (August 1995).
  • Conference rooms with video facilities and two-way mirror.

COMPANY STRUCTURE & CONTACTS

National and pan-European fieldwork coverage.
Experienced project directors and multilingual staff.

All enquiries

  • Fernand Wiesenfield - Managing Partner
  • Christian de Balincourt
  • Cecile Plunian

SECTORS

  • Healthcare, medical, pharmaceuticals.
  • Business to Business.
  • Consumer Products.
  • Technology and telecommunications.
  • Automobile and automotive.
  • Financial Services.
  • Chemical and energy.
  • Public Sector.
  • Transport and Traffic.

TYPE OF RESEARCH

Qualitative

  • group discussion
  • creativity groups
  • depth interviews

Quantitative

  • face to face interviewing
  • hall tests
  • tracking surveys
  • telephone surveys

OUR STRENGTHS

  • Added-value ad hoc research through custom made methodologies and operational marketing recommendations.
  • Strategic Research.
  • Customer Satisfaction Measurement.
  • Advertising Evaluation.
  • Corporate Image Analysis specially in areas such as Brand positioning and market contract optimizations.
  • New Product Developments.

MV2 CONSEIL'S ADDRESS

89, Avenue Aristide Briand
92 120 Montrouge, Paris
France

Tel: (+33) 1 - 46 - 73 - 31 - 03
Fax: (+33) 1 - 46 - 73 - 31 - 60
e-mail: mv2janine@aol.com
web site: www.mv2group.com