BDRC Continental

BACKGROUND

• Founded 1991
• Member of ESOMAR
• ISO 20252

COMPANY RESOURCES

BDRC Continental is the UK's largest independent research consultancy with
100 staff. Over 20 years we have built an unrivalled reputation as a full
service consultancy. Our strap line "providing intelligence" underscores
our commitment to delivering market-leading research that clients can rely
on for their decision making.

Our operations business, Perspective Research Services, provides a full
range of research services:

• UK and international fieldwork solutions
• 130 CATI workstations with multi-language capability
• 700 face to face UK interviewer field force
• online survey scripting, data capture and analysis
• Holborn Focus central London viewing facility
• focus group and IDI recruitment

COMPANY STRUCTURE

• Dr Cris Tarrant - CEO
• Richard Sheldrake - Director (MD of Perspective Research Services)
• Ivor Stocker - Non Executive Chairman

CONTACTS

Kingsbourne House
229-231 High Holborn
London
WC1V 7DA

Tel : 0044 (0) 20 7400 1000
Fax : 0044(0) 20 7405 4778

Web Site: www.bdrc-continental.com

For further information please contact Cris Tarrant or Richard Sheldrake (for
operational research services)

SPECIALIST SECTORS

• Financial
• Corporate & Professional
• Government & Not for Profit
• Hotels, Meetings & Hospitality
• Internet & Telecoms
• Media & Advertising
• Culture, Tourism & Leisure
• Transport & Travel

RESEARCH ISSUES

• Brand Communications
• Brand Strategy
• Customer Loyalty
• Distribution & Channel Management
• New Product Development
• Trade Off & Pricing
  

RESEARCH SPECIALISMS

• Business Omnibus
• Customer Experience Management
• Deep Dive Qualitative
• Mystery Shopping
• Word of Mouth Measurement
• Viewing Facility